The Drinks Cabinet – Caorunn Gin
Caorunn have brand aspirations to become known as the Number one Scottish Gin and strive to be globally recognised. The challenge is to help them reach their aspirations via appropriate mediums. Identify an opportunity for Caorunn and then design and implement/visualise the proposal.
Based on research gathered, the solution was to create a multisensory virtual reality experience focusing on the five botanicals that make Caorunn Gin and the master distiller.
The business tone and voice is carried throughout the project.